Skift Take

By the numbers alone — around 4 million hosts — Airbnb hasn't made much progress in host recruitment despite marketing campaigns, easing the onboarding process, and pairing hosts with super host mentors. But there is a pandemic still going on, and Asia-Pacific has largely not rebounded.

After touting 2021 as "the best year in Airbnb's history, including a fourth quarter record for revenue and net profit, CEO Brian Chesky said the biggest opportunity in recruiting hosts in 2022 will be to continue to focus on signing up individual hosts. Airbnb officials said