Skift Take

No big surprises on Google Maps, but outpaced rival Airbnb in downloads in the online travel agency category globally by nearly 20 million in 2021. That's not a game-changer, but it's important if Booking is going to eat into Airbnb's daunting direct-booking advantage.

Google Maps was the most-downloaded travel app in the world in 2021 with 106 million downloads, edging Uber, which held that distinction in 2020. In fact transportation apps, including Google Maps, Uber, Didi, Bolt, Lyft, Where Is My Train, and Grab took seven of the top 10 p