Skift Take

Vrbo was leaving money on the proverbial table by sticking with whole homes. That seems to be changing, but it remains to be seen how far Vrbo will meander into hotels and other inventory types.

Vrbo, which has largely stuck by its whole-home vacation rental mission as a differentiator until now, is filling in the gaps where travel demand is intense by adding hotels, Skift has learned. For example, a search for stays in Rapid City, South Dakota, over the next few week